How to use good news to push this double-edged sword?

As the product of operators, we all know that the ultimate goal is to establish a long-term operation of the value of the relationship between users and to. The perfect user interface, powerful function and clear value proposition, is a powerful guarantee for access to user. But this does not mean that users in need can use the functions they need to, does not mean that the user will often use your application rather than you actually products. At this time, we need to we have according to the means of market operations.